The third edition of the Mastercard SME Confidence Index revealed that 77% of Moroccan small and medium enterprises (SMEs) currently do not accept digital payments.
The report, titled “Mastercard SME Confidence Index: Morocco Holds Potential for Digital Economic Transformation” highlighted that these businesses recognize the benefits of transitioning to cashless transactions, including reduced fraud risk, quicker access to revenue, and enhanced credibility with governmental bodies and financial institutions.
“As digital transformation accelerates, SMEs are unlocking new opportunities through digital payments and financial inclusion,” underscored Dimitrios Dosis, president of Eastern Europe, Middle East, and Africa, Mastercard.
He added that their ability to adapt and grow in a rapidly evolving business landscape reflects the strength of an ecosystem that prioritizes access to finance, digital enablement, and sustainable growth.
Despite challenges such as rising costs of goods and services, inflation, and unemployment, the report found that 67% of Moroccan SMEs anticipate maintaining or increasing their revenue compared to the previous year.
This optimism is attributed to growing export opportunities and an expanding domestic market.
The report also emphasized that Moroccan SMEs see government-led initiatives, private-sector partnerships, and international collaborations as key drivers of growth, with e-commerce playing an increasingly vital role in expanding reach and streamlining operations.
It also mentioned that Moroccan SMEs are prioritizing upskilling, workforce development, and seamless payments to support their growth, but challenges such as finding specialized talent and navigating regulatory frameworks remain pressing concerns to fully capitalize on digital opportunities.
While a large portion of Moroccan SMEs have yet to adopt digital payments, the report underscored a clear recognition of their potential benefits.
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