Morocco launches national rollout of Youth Pass initiative

Morocco launches national rollout of Youth Pass initiative
Monday 20 January 2025 - 23:00
In a move to address long-standing demands from young people in Morocco, the government has officially launched the national rollout of the “Youth Pass” initiative. The program, led by Minister of Youth, Culture, and Communication Mohamed Mehdi Bensaid, was inaugurated during a ceremony at the historic Chellah site in Rabat. Initially piloted in Rabat and Salé, the initiative is now expanding nationwide, providing Moroccan youth under 30 access to a variety of benefits.

The Youth Pass includes free access to historical sites, discounted cinema tickets, language learning programs (including Amazigh), and opportunities for public discourse via a dedicated application. The platform, available in Arabic, Amazigh, French, and English, also integrates with WhatsApp to address user queries and feedback.

Minister Bensaid revealed that over 250,000 young people have already registered for the Youth Pass, which now offers cultural, athletic, transportation, and training services across Morocco’s cities. The program is a collaborative effort between the youth sector, regional councils, public institutions, and private entities. The government aims to extend the pass to 2.6 million users by 2026, ultimately targeting Morocco’s 8.5 million youth population.

“This initiative is not just about providing services but addressing the expectations of millions of Moroccan youth,” Bensaid stated. He emphasized the Youth Pass as a tool for integrating young people into the economy and unifying public policies to support their aspirations.

Bensaid highlighted the government’s efforts over the past three years to build trust between youth and institutions, calling the initiative a significant step in empowering young people to contribute to Morocco’s development. “The success of the pilot phase in Rabat and Salé demonstrates the mutual trust between youth and institutions,” he noted, pledging to continue developing the program in line with young people’s needs.

The Youth Pass is expected to have a tangible economic impact, particularly in the banking sector. Bensaid explained that access to banking services via the pass will enable young people to improve their financial standing and seize new opportunities.

He also acknowledged the support of various governmental and private partners, urging more institutions to join in advancing what he called “the Moroccan dream.”

Civil society organizations, such as Mouatinoun, have lauded the initiative while cautioning against potential disruptions from changes in government leadership. El Arrab Hilmi, a program coordinator, urged policymakers to ensure the project’s continuity, describing it as a crucial response to youth disengagement and skepticism toward institutions.

“The Youth Pass gives hope to Moroccan youth, showing that change is possible with the right decision-making,” Hilmi said.

Young beneficiaries from Rabat and Salé expressed appreciation for the initiative, noting that it provides tangible benefits and fosters a sense of inclusion. However, they called for expanded services in marginalized areas with limited facilities.

The Youth Pass is a free application exclusively available to Moroccan youth and foreign residents aged 16 to 30. It offers discounts, free access to cultural and athletic events, transportation services, and other benefits nationwide. The program represents a significant step toward bridging gaps between young people and public services while promoting equitable opportunities for all.

As the Youth Pass expands, the government hopes to inspire trust, foster economic inclusion, and realize the aspirations of Morocco’s younger generations.

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