Studies reveal that the Moroccan market holds untapped opportunities, with potential exports to Africa estimated at MAD 12 billion, said Secretary of State to the Minister of Industry and Trade, in charge of Foreign Trade, Omar Hejira, on Monday in Rabat.
These studies highlight additional prospects in various regions across the continent, including 60 investment projects that could enhance Moroccan exports, Hejira pointed out at the House of Representatives’ question time.
Hejira urged Moroccan exporters, particularly small and medium-sized enterprises, to increase their exports to Africa, a market of 1.3 billion consumers.
He recalled that trade between Morocco and African countries rose from MAD 36.3 billion to MAD 52.7 billion in 2023, noting that exports to African countries now account for 7.6% of Morocco’s total exports.
In detail, phosphates and their derivatives make up two-thirds of these exports, followed by fish products (36%), vehicles (38%), textiles and garments (2%), leather products (36%), and electrical equipment (19.5%), he pointed out.
Additionally, he announced that the ministry is preparing a trade fair for Moroccan products destined for export, scheduled for the end of next year, with a section dedicated to African products, aiming to promote synergy between Moroccan and African exports.
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