Morocco's agricultural show opens today with over 1,500 exhibitors and a focus on climate challenges

The 17th edition of the International Agricultural Exhibition in Morocco (SIAM) is set to open in Meknès, offering a key platform where agricultural innovation, international cooperation, and environmental challenges converge.

Under the Patronage of King Mohammed VI, the exhibition highlights critical issues in water resource management in the face of climate change while reinforcing Morocco’s role as a leader in sustainable and resilient agriculture globally and regionally.

SIAM 2025, with France as the guest of honor, expects 1,500 exhibitors from 70 countries and over 1 million visitors, along with 45 foreign delegations.

 The theme, “Agriculture and Rural World: Water at the Heart of Sustainable Development,” emphasizes collective action against climate challenges.

This theme also aligns with Morocco’s continued efforts to leverage the connection between water and agriculture to drive rural wealth creation and ensure food sovereignty.

The event provides an opportunity for experts, professionals, and institutional representatives to explore solutions for resilient, inclusive, and sustainable agricultural development, particularly through cutting-edge technologies like smart irrigation, treated wastewater reuse, and crop monitoring via thermal drones.

The exhibition will feature twelve thematic areas: “Regions of the Kingdom,” “Sponsors,” “International,” “Agri-food,” “Agro-supply,” “Local Products,” “Nature and Environment,” “Livestock,” “Livestock Inputs,” “Machinery,” “Agri-Digital,” and “Conference Space.”

The “Regions of the Kingdom” area will showcase the unique geo-climatic features of each Moroccan region, while the “International” area highlights the global dimension with stands from 70 countries. The “Agro-supply” area will focus on innovations like autonomous tractors, solar-powered drip irrigation, and drones that monitor crop health and detect water stress through infrared imaging.

The “Agri-food” area will feature high-value products such as essential oils and certified canned tuna, with a focus on eco-friendly packaging solutions to reduce environmental impact.

To enhance the visitor experience, the exhibition site has been upgraded with modernized parking, a thematic visitor circuit, and family-friendly spaces. A food court will offer local Moroccan dishes, adding an authentic culinary experience.

The introduction of electronic ticketing will reduce waiting times and minimize paper waste, while broader pathways and multilingual signage will improve accessibility for both professionals and the general public.

With 17 years of success, SIAM continues to showcase Morocco’s commitment to building a sustainable, inclusive agricultural future, rooted in the foundations laid in Meknès.