UK appoints Ben Coleman as trade envoy to Morocco and West Africa

UK appoints Ben Coleman as trade envoy to Morocco and West Africa
Tuesday 28 January 2025 - 16:39

Jonathan Reynolds, the UK Secretary of State for Business and Trade, announced today the appointment of Ben Coleman as the United Kingdom’s Trade Envoy to Morocco and West Africa.

This announcement was part of a broader appointment of 31 new trade envoys, covering 79 markets worldwide, according to an official statement from the Department for Business and Trade.

The statement highlighted that these trade envoys will play a vital role in achieving the government’s growth targets and implementing its reform plans. They will help create opportunities for British businesses to compete globally, access new markets, and attract increased foreign investments.

Additionally, the trade envoys will support the UK’s growth priorities by contributing to industrial and trade strategies and by attracting foreign direct investment into various regions of the United Kingdom.

Ben Coleman, who will take up the role as Trade Envoy to Morocco and West Africa, is a Member of Parliament representing Chelsea and Fulham (West London) in the UK’s House of Commons. He is a member of the Labour Party, currently leading the British government.

Economic and trade relations between the UK and Morocco have entered a new phase since the signing of the UK-Morocco Partnership Agreement in 2021. This agreement, which came into effect in January 2021, has significantly enhanced trade exchanges between the two kingdoms.

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