Morocco’s agricultural exports are experiencing robust annual growth of 8%, positioning the country among the top four globally in terms of growth in fruit and vegetable exports, according to a recent report by East Fruit, a prominent platform for fruit and vegetable market news.
The report highlights Morocco’s impressive performance in the global agricultural market, despite significant challenges such as severe water shortages and rising production costs. Morocco’s agricultural exports are expanding by approximately $0.6 billion each year.
This growth rate places Morocco just behind Egypt, Peru and Canada respectively, with Egypt leading the world with a 12% annual growth rate.
East Fruit noted that Morocco’s growth might have been even more pronounced if not for the severe water scarcity issues exacerbated by climate change. Nevertheless, Morocco has made notable advances in the global fresh produce market, particularly with increased imports from Asia, driven by the region’s expanding population and economy.
The growing potential in the Asian market has led the organizers of the 2024 Asia Fruit Congress to allocate a dedicated session for exploring new sourcing opportunities from Egypt and Morocco.
Andriy Yarmak, an economist with the FAO responsible for fresh produce export diversification efforts, underscored Morocco’s significant role in supplying large quantities of fresh blueberries to ASEAN markets.
“Egypt is already the largest exporter of dates, the second-largest exporter of oranges, and a notable exporter of several other products to the ASEAN region. Morocco is also a key supplier of fresh blueberries and is poised to increase its export volumes and diversify its product offerings,” Yarmak said.
Yarmak also emphasized Morocco’s readiness to expand its export volumes and broaden its product range, noting that while Egypt and Morocco, both located in North Africa, have unique approaches to product focus, marketing, and logistics, their distinct strategies make them complementary suppliers in the global market.
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