World Cup 2022 is as popular as ever worldwide, FIFA finds

World Cup 2022 is as popular as ever worldwide, FIFA finds
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Friday 25 November 2022 - 19:17

The International Football Federation (FIFA) said Thursday that World Cup is proving as popular as ever around the world with preliminary figures for the opening match of the 2022 tournament in Qatar.

The current sporting event’s edition showed an increase in viewers compared to the corresponding match in Russia four years ago, added the same source.

The opening game between Qatar and Ecuador on Sunday, November 20 was watched by an average of 3.3 million viewers, with a peak audience of 3.6 million, in Ecuador.

The data represents a 109% increase in viewership of the opening game in the country compared to the highest rating in the last 2 editions of the FIFA World Cup, further specified the same source.

“European audiences were also higher than for the opening game in Russia,” added the same source.

The international sporting event runs until December 18.

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