Meta company announced its collaboration with the Digital Development Agency (ADD) and LaStartupFactory, for the launch of the 2nd edition of “Boost with Facebook” in Morocco.
This collaboration aims to support 2,000 Moroccan small and medium-sized enterprises (SMEs).
“Last year, the program trained more than 1,700 SMEs in eight cities in Morocco, including the regions of Casablanca-Settat, Rabat-Sale-Kenitra, Dakhla, and Souss-Massa,” according to META’s press release.
“Thanks to this program, 80% of participating SMEs were able to strengthen their marketing strategies and empower their visibility on Facebook, Instagram, WhatsApp, and Messenger,” according to the same source.
The program is equipped with relevant digital skills, helping SMEs improve interaction with customers as well as grow their businesses.
Last year, the program contributed to the success of 1,000 SMEs from all the regions of Morocco while boosting their activity online by using the digital tools and solutions of the Meta.
Last October, Facebook changed its brand corporate name to Meta, rendering the Facebook social network service a subsidy of the company, alongside WhatsApp and Instagram.
“For me, it symbolizes that there is always more to build,” Mark Zuckerberg said.
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