The Regional Tourism Council (CRT) of Rabat–Salé–Kénitra, in partnership with the Regional Association of the Hotel Industry (ARIH) and supported by the Wilaya of Rabat–Salé–Kénitra, has launched a strategic training program for hospitality professionals ahead of the 2025 Africa Cup of Nations (AFCON).
Rabat will host more than one-third of the group stage matches, along with key knockout fixtures—including the round of 16, quarter-finals, second semi-final, and the grand final on Jan. 18 at Prince Moulay Abdellah Stadium—making the capital a focal point for tourist flows, international attention, and economic impact.
The program aims to upgrade hotel staff skills to ensure high standards of hospitality and service during the international event. It features immersive, hands-on training covering guest reception, security, housekeeping, and hygiene, with a focus on meeting the demands of an event of this magnitude.
Two training sessions are scheduled:
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First session (Dec. 4–10): Four modules covering guest reception, safety of people and property, housekeeping inspection and control, and HACCP and hygiene standards.
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Second session (Dec. 11): Consolidation and advanced training to expand participant coverage and replicate best practices across regional hotels.
“This initiative reflects our commitment to offering visitors an experience worthy of the historical significance of AFCON 2025 for our country and for the capital,” said Mehdi Hameda Benchekroun, president of CRT Rabat–Salé–Kénitra.
Jabir Bendaoud, president of ARIH Rabat, added, “Hotel operators in Rabat are fully mobilized to meet the expectations of an event of this magnitude. Strengthening our teams’ skills directly invests in the quality of service for delegations, supporters, and visitors.”
Through this program, the CRT, ARIH, and the Wilaya reaffirm their joint commitment to position Rabat as a center of excellence for hospitality during AFCON 2025.
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