Meet the man behind Morocco’s clean-up campaigns in World Cup

Meet the man behind Morocco’s clean-up campaigns in World Cup
@saadabidofficiel
Tuesday 6 December 2022 - 12:45

Environment protection activist Saad Abid has been a leading force behind clean-up campaigns that Moroccan fans have been organizing in World Cup games.

And with the unprecedented support he rallied, Abid is hoping today’s game with Spain would be his biggest clean-up yet.

“We did something historical by making it to this game; I would love people to join me by bringing one bag to clean half of the stadium or more making it the biggest cleanup of a stadium during this world cup!” he told Hespress EN in an interview.

The initiative is far from spontaneous. Abid requested permission from the Moroccan government in May to arrange the clean-up, but did not expect the hit his idea achieved.

Videos of the cleaning campaign went viral on social media globally, amassing heartfelt reactions and international praise.

Abid was surprised by the amount of support he received from Moroccans in the stadium, who, like him, wanted to leave a good impression and do something good for the environment.

Abid called for action and pointed out the importance of trying to reduce single-use plastics, “because we all live on one planet and one home, planet earth!”

The influencer and environmental activist called for more initiatives, “to help raise awareness, educate people, and help foster change.”
“It will be beneficial for everyone,” said Abid, regardless of the game results.

“We are already proud of our team, what they have done here is amazing.”

He calls for the citizens to take such initiatives, and for the Moroccan government to amass support.

Before his World Cup initiative, Abid did similar campaigns in Morocco with his NGO ‘Bahri,’ cleaning beaches and encouraging people to preserve a clean environment.

Qatar’s Ministry of municipality has thanked Moroccans for cleaning the stadium following Morocco’s match against Croatia in a heartfelt tweet attached with pictures of the fans with cleaning bags and Moroccan flags.

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