Better have my money’s singer, Rihanna, is officially a billionaire

Better have my money’s singer, Rihanna, is officially a billionaire
AFP
Thursday 5 August 2021 - 19:00

Better have my money’s singer, Ocean’s eight’s actress and Fenty beauty’s owner, Rihanna, is officially a billionaire, wealthiest female in the music industry and second only to Oprah Winfrey as richest female entertainer, according to Forbes.

The 1.7 billion dollar fortune, Forbes estimates, owned by the Barbados-born singer wasn’t exactly the result of her music career. The famous financial magazine stated that $1.4 billion of her fortune comes from the value of Fenty Beauty, of which she owns 50%. Much of the rest lies in her stake in her lingerie company, Savage x Fenty, worth an estimated $270 million, and her earnings from her career as a successful musician and actress.

The 33 years old pop singer started her business career back in 2014. After signing a 1 million dollars deal, she became a creative director for Puma, in the same year; known for her special fashionable style, Rihanna’s designs increased puma’s sales by 16 percent.

In 2017, Rihanna took a major step by launching a cosmetics brand to 50-50 joint venture with French luxury brand Louis Vuitton Moët Hennessey (LVMH).
Named Fenty, after her birth name Robyn fenty, the brand promised to make everyone feel included and it kept its inclusive promise by launching a collection of products in a diverse range of colors, even harder-to-find darker shades for women of color and an advertising company leaded by equally diverse people.

The Fenty Beauty achieved a major success in the first few weeks with US$100 million worth sales and continued its success during the next years, beating out other celebrity-founded brands like Kylie Jenner’s Kylie Cosmetics, Jenifer Lopez’s Inglot.

To expand her inclusive message, the diamond’s singer launched her lingerie line Savage x Fenty in 2018. From different collections of sizes in the store to diverse fashion shows, Fenty stayed loyal to her main message and broke the stereotype of “size zero models” that has been promoted, for years, by famous lingerie brands as Victoria secret.

The only complaint some people have about Rihanna’s successful business career is: it keeps her busy. Rihanna’s move into the fashion world has come at the expense of her music career. She hasn’t released new album since Anti in 2016.

The singer used to release an album almost every year. Now fans have been waiting for the singer’s ninth studio album for five years.

Last year, wealthiest female musician in the world, Rihanna, assured her fans that she is very “aggressively working on music”. After a year, fans are still waiting with no official statement from the singer about the album’s name or release date.

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