Morocco’s sweet pepper exports reached a record 189,200 tonnes in the 2024 to 2025 season, marking an average annual growth rate of 13 percent over the past five years, according to data from EastFruit.
Revenue reached an estimated 240 million dollars, up nearly 4 percent from last year’s previous record, despite high temperatures that reduced quality and output at the end of the season.
Sweet peppers have become Morocco’s second most exported vegetable after tomatoes, with shipments peaking between December and April.
The European Union remains the main outlet, with Spain, France, Germany and the Netherlands absorbing more than 80 percent of volumes.
West African markets account for roughly 7 percent, while the United Kingdom continues to grow rapidly, multiplying its imports fifteenfold in five years.
Morocco is also expanding into secondary destinations, which now represent about 5 percent of exports compared with 3.5 percent a year earlier. Nineteen countries imported more than 100 tonnes this season, reflecting a broader diversification effort.
The growth in pepper exports comes as Moroccan agriculture shows resilience in the face of climate stress. Tomato exports also reached a historic high this season, reinforcing the country’s position as a key supplier of fresh produce to Europe and beyond.
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